Do you ever feel like your local community is under attack? Well, if it’s not local business owners complaining about their hard-earned profits being siphoned off by multinational corporations, then it’s consumers wondering why small businesses can’t offer the same products and services as big box stores. The fact of the matter is that local businesses need our support. More than ever before, especially since covid-19 wreaked havoc around the world and in communities, small business are doing it tough and need all the help they can get.
Why local business?
Big businesses, such as Wesfarmers and Amazon, have a plethora of benefits that would make any consumer believe they’re just the best thing since sliced bread. Single payment methods, fast shipping options and an unrivaled range mean local businesses can’t compete. However this doesn’t necessarily mean local business is doomed to fail within. Choosing to do your business with local businesses means you’re helping out local families and local communities.
For starters, local businesses spend more money in your local economy in comparison to big box stores and online retailers. For every $100 you spend in a local store it means $68 will go back into the local economy, rather than making a purchase with an online retailer who may be based internationally, shop at your local bricks-and-mortar retailer, it means you are supporting people in your local community and helping your economy. It may not seem noticeable but this has the knock-on effect of stabilizing local business and local jobs, which in turn reduces crime.
Just like big businesses local businesses rely on good customer service to keep ahead of the competition. Their local status means that they are easy to contact and can answer any questions you may have regarding their products or services before a sale even takes place.
Go Local First Campaign
The success of small business plays an important role towards keeping our local communities engaged and thriving. Furthermore, it helps with the nations economic recovery from Covid-19. Therefore, the Go Local First campaign has been established to aid the recovery of local businesses by encouraging all Australians to firstly shop in local communities when purchasing products and services.